What are cookies?

What are cookies?
Cookies are small text files that a website saves on a user’s computer or device when the user visits the site. Cookies help the website remember the user’s actions and preferences (such as language, login details, or cart contents) to enhance the user experience during future visits.

What are the main functions of cookies?
Cookies serve several purposes:

Preference cookies – allow the site to remember user preferences and actions, making navigation more convenient.
Statistics cookies – help website owners analyze visitor traffic, behavior, and interactions to improve performance.
Marketing cookies – used to deliver personalized ads based on the user’s browsing habits.

Are cookies harmful?
Cookies themselves are not harmful and do not contain viruses or malware. However, when used without proper disclosure or consent, they can raise privacy concerns. That’s why it’s important for websites to provide clear information and let users choose which cookies to accept.

How to manage cookies?
Users can manage cookies through their browser settings. Most browsers allow you to:

• Enable or disable cookies

• Delete existing cookies

• Block specific third-party cookies

Additionally, website owners can use cookie management tools to comply with data protection laws like GDPR.

Why is cookie management important?
Managing cookies is essential to ensure compliance with data protection regulations such as GDPR and CCPA, and to build user trust. A clear and transparent cookie banner with the option to accept or decline certain cookies helps users feel secure and protected.

If you have further questions about cookies, feel free to contact us for professional assistance!